In the frozen dessert market, ice cream typically reigns supreme among consumers who are looking to indulge in a treat. But even ice cream sales are struggling.
To appeal to today’s consumers, producers of refrigerated and frozen desserts are creating products with premium and simple ingredients, often in convenient and single-serve formats. But they also need to meet consumers’ desire for indulgence
Consumers still love eating ice cream and other frozen and refrigerated desserts, but now many are looking for cleaner versions of their favorite treats. Alongside this, even those who desire to eat healthfully still don't want to give up the indulgence factor.
Ice cream formulation and processing have historically complied with the provisions of the U.S Standards of Identity (SOI) for Frozen Desserts with regard to composition, weight and, specifically, allowable ingredients.