Circana reports that in U.S. multi-outlets and convenience stores for the 52 weeks ending Aug. 11, the overall milk category notched $19.6 billion in dollar sales at a slight 1.2% decrease over the prior year. In the “all other” refrigerated milk segment, however, it was near-perfect fall sunshine with 21.2% growth and $252 million in sales.
Doug Chapin was named the 2024 National Milk Producer Federation’s (NMPF) Farmer Communicator of the Year. Chapin accepted the award at NMPF’s annual meeting held in Phoenix.
Through the partnership, the Darigold brand will be available in Meijer locations throughout the
Midwest, including Darigold FIT Whole milk, 2%, and Chocolate.
The battle of dairy versus plant-based products continues to intensify with recent campaigns featuring celebrities on both sides of the coin. The “Got Milk?,” “Milk Does a Body Good” and newer campaigns have faced competition from “Ditch Milk” and other anti-milk advertising efforts.
The alliance is teaming with Ole Miss Quarterback Jaxson Dart to connect with consumers across the Southeast about the nutritional and delicious benefits of dairy milk in sports nutrition.
The Healthy School Milk Commitment has led to a reduction of added sugar levels by 10% in flavored school milk between the 2023 and 2024 school years, according to the International Dairy Foods Association (IFDA).
Byrne’s study focuses on aseptic, or shelf-stable, flavored milk. Aseptic technology allows distributors and school districts to transport and store products at ambient temperature. Currently, many schools serve traditional pasteurized milk, which must be refrigerated at all times during transport and storage.
Lactose-free milk remains a bright spot in the milk category. According to information from Dairy Management Inc., retail volume sales are up 11.6% in 2024 year-to-date (YTD) (through July 21), building on average annual growth of 11.4% from 2019 to 2023.
This championship will see 99 of the nation’s best women gamers compete for a share of the largest prize pool in North American women’s esports history, continuing Gonna Need Milk’s commitment to elevating and fueling women athletes.