Articles Tagged with ''milk marketing''

Holiday celebrations featuring a life-size snow globe, snack and milk pairings and more take place throughout California.

Milk Life is supporting more than 30 U.S. Olympic and Paralympic medalists, legends and hopefuls across the country as part of Team Milk.

The call for entries for the first-ever Milk Marketer of the Year competition, a joint awards program from Dairy Foods and the Milk Processor Education Program (MilkPEP), drew an impressive assortment of entries.

Shamrock Farms sponsors the Sun Devil Athletics program; Stonyfield collaborates with Olympic gold medalist Amy Rodriguez.

it seemed like any other day in the school cafeteria – except for one small change. Instead of the usual gable-top milk packages, students at 18 Colorado elementary and middle schools were offered white and chocolate milk in aseptic packaging during the 2015-2016 school year. The response from students was enthusiastic.

Last year was an exciting year for the milk industry. We saw more product innovation, sustained growth of chocolate milk and whole milk sales, and resumed growth of organic milk.

A milk processor channels pin-up models in its ad campaign for a high-protein milk. Meanwhile, the national marketing group MilkPEP has stopped asking “got milk?” in favor of a new campaign that touts the beverage’s protein content.

 The marketing group’s new campaign touts protein and makes comparative claims against other foods and beverages, including eggs, orange juice and cream cheese.