According to the Milk Processor Education Program (MilkPEP), milk remains a key shopping trip driver, with 95% of U.S. households buying milk, and doing so an average of 30 times per year.
Dairy processors understand that great-tasting, high-quality products are critical to success. But a number of attributes beyond those essentials (and, of course, price) increasingly are driving consumers' purchase decisions.
Imagine cheese carefully handcrafted by someone trained in a top artisanal cheesemaking course in Wisconsin. The individual is so passionate about cheeses that each vat of curd is stirred by hand, and the product is closely monitored throughout the entire cheesemaking process.