Produced by PMMI, The Association for Packaging and Processing Technologies, this event remains the most comprehensive packaging and processing trade show in North America, featuring 2,300 exhibitors showcasing innovations for more than 40 vertical markets, according to PMMI.
Chase Design Group brings bolder personality and differentiation to the shelf
October 18, 2022
Since 1928, eating a Nestlé Drumstick sundae cone has been an adventure involving a multitude of senses. From the crunchy sound of the peanuts to the creamy vanilla, and down to the chocolatey nugget, it’s truly “America’s Favorite Sundae Cone,” the company says.
Since the first show of the modern reality TV era hit the airwaves in 1992, Cheez-It has been by fans' side as the original cracker made with 100% real cheese to snack on during those can't-miss nights and weekend-long watch-a-thons, it says.
Dairy processors ask a lot from packages. The design graphics need to communicate the brand clearly. Some dairy marketers also want environmentally friendly containers. Here is a look at some new packages, caps and lids with sustainable features.
Changing a package design can be risky. A brand manager doesn’t want to confuse or alienate long-time fans. But times change, as do attitudes. Some health issues, like gluten intolerance, were not as prominent a few years ago as they are today.