Modesto, Calif.-based Crystal Creamery says the newest addition to its ice cream lineup, Birthday Cake, boasts a cake batter ice cream base with cake pieces and rainbow sprinkles throughout — a tribute to the company’s 120th year in business.

Taking steps to manage sustainability along the supply chain makes good business sense for dairy processors. Indeed, 2018 research by The Nielsen Co. LLC, New York, reveals that 81% of global consumers and 69% of those in the United States say that it’s very important or extremely important that companies implement programs to help the environment.

San Francisco-based Twrl Milk Tea says it is disrupting the coffee and tea industry by adding an alternative milk solution: pea protein.

Even before the COVID-19 pandemic, many consumers already read labels to confirm food items met their standards — whether in terms of sustainability or nutrition. However, the health and safety concerns that defined the tumultuous past year-plus cemented consumer interest not only in the source of the foods they eat, but also in the ingredients that make up such items.

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General Mills debuted Yoplait Skittles, Yoplait Power, Go-Gurt mystery flavors and Oui Layered Dessert Strawberry Cheesecake with Chocolate Crust.

Petaluma, Calif.-based Marin French Cheese Co. says it introduced a new logo and packaging design to increase consumer awareness of its status as the oldest artisan cheesemaker in the United States.

Organic Valley says it added Organic Valley fat-free Grassmilk. The fat-free option joins the La Farge, Wis.-based cooperative’s current lineup of whole and reduced-fat 2% Grassmilk.

Food and beverage manufacturers have made great strides during the past couple of decades when it comes to sustainability, and dairy processors are no exception. In fact, many — if not most — dairy processors have set ambitious sustainability goals and are working hard to attain them.

La Vaquita, Houston, a wholly owned subsidiary of Kansas City, Kan.-based Dairy Farmers of America, says it expanded into the butter category.