NextFoods, Boulder, Colo., manufacturers of GoodBelly probiotic fruit drinks, adds GoodBelly Probiotic Coconut Water to its beverage lineup. All GoodBelly products promote digestive health thanks to the addition of the company’s patented probiotic strain, Lp299v.
Since 1981, Ginseng Up has been on the lips of loyal followers throughout the Caribbean eager to get their daily dose of ginseng. This botanical extract has been a nutritional supplement in Asian diets for more than 6,000 years and is believed to boost energy, relieve stress and improve memory. Now, after 30 years of popularity overseas, the Rockleigh, N.J. -based namesake company is rolling out Ginseng Up throughout the United States.
Honeydrop Beverages, New York, a producer of natural teas and juices made with a spoonful of honey, is growing its product range. “We are really excited to add three new, fresh brewed teas to the Honeydrop line,” says David Luks, CEO and founder. “We continue to work towards our goal of creating low-calorie beverages that taste great without using any refined sugars, artificial sweeteners or chemicals. Following the launch of our first three flavors, we listened closely to consumer feedback and developed a plan to introduce a series of simple, more traditional teas, which led to the introduction of our new Lemon, Lemon Ginger and Green Tea options.”
PepsiCo Inc., Purchase, N.Y., is exploring the addition of “tea” to its very popular lower-calorie Trop50 beverage line. The new product concepts in test market include Peach with White Tea, Pear Lychee with White Tea and Raspberry with Green Tea. All three new concepts claim to contain 50% less sugar and calories than juice blends. The beverages rely on a stevia-based sweetener, which allows for a “no artificial sweetener” claim.
The beverage aisle bulks up as processors add protein, vitamins, antioxidants and other better-for-you ingredients to their team of teas, coffee, juices and water.
Is your company bottling grape juice? If not, it might be a good idea to add this beverage to your filling lines. Here’s why: Sales of the drink, measured in dollars, increased 345%, unit sales increased 178% and the average unit price increased $1.16 to $3.09. Clearly, the purple beverage is a superstar, according to 52-week data provided by Chicago-based market researcher SymphonyIRI Group.
Chocolate milk is one consumer favorite in the midst of an identity crisis. Long a staple of most children’s school lunch, chocolate milk has been banned.
Marina Mayer Executive EditorThe saying goes, what goes up must come down. The same can be said however for what goes down must come back up. Such is the case
Ask 100 people why they go to a tradeshow and you can get 100 different answers, among them: to find new equipment, to find new ingredients, to find new vendors,