Boursin adds new gourmet cheese flavor

Boursin added a new limited-edition flavor to its lineup of creamy, yet crumbly cheeses: Rosemary & Black Garlic. The new flavor perfectly pairs the rich and savory black garlic flavor with herbal rosemary notes, the company states.

"Along with quality taste and texture, trending flavors and consumer demand are always top-of-mind when we bring forward a new flavor innovation and Rosemary & Black Garlic was no different," said Ridhi Barber, brand director of Boursin. "We're excited to see how consumers use this unique flavor profile at home alongside the rest of our delicious gourmet cheeses."

Boursin Rosemary & Black Garlic is available at retailers nationwide now including Albertson's, Hy-Vee and Schnucks, with additional distribution coming throughout the year, for an SRP of $6.99.

Boursin is a division of Bel Brands USA.

Consumer demand for reduced or zero-sugar products continues to rise exponentially each year. We will look at this topic in-depth, with presentations from Hari Meletharayil, Vice President of Product Research at Dairy Management Inc., and Shelley Balanko, Senior Vice President at The Hartman Group.