Icelandic Provisions, the skyr brand, is bringing the beauty of the Northern Lights right to your breakfast bowl.
Launching on Dec. 21, the Icelandic Provisions Northern Lights Skyr Kit will allow anyone to create their own version of this beloved, natural phenomenon by mixing the bright hues and sparkling effects directly into their skyr, creating a unique flavor that evokes the bursting colors of the Northern Lights and earthy elements of the Icelandic landscape.
The limited-time skyr kit comes complete with a cup of Icelandic Provisions Northern Lights flavored skyr and delicious ingredients to bring the colors of the aurora borealis to life - including green matcha, Icelandic blue spirulina, wild blueberry syrup, edible gold glitter.
Icelandic Provisions is asking fans to join the waitlist at icelandicprovisions.com/northernlights to be the first notified when the limited-edition Northern Lights skyr kit goes on sale for a retail price of $11 (the sun is about to reach the peak of its 11-year cycle, which will bring greater solar activity and more auroras). In partnership with Icelandair, fans who sign up for the waitlist on Dec. 12 will also be automatically entered to win a trip to Iceland for a chance to see aurora borealis up close.
"At Icelandic Provisions, we are rooted in the iconic Icelandic spirit and are in constant awe of the incredible natural treasures found in Iceland," said Dan Hickle, chief marketing officer at Icelandic Provisions. "This limited-time kit embodies the beloved and much sought-after aurora borealis phenomenon and makes it accessible to all, right in your bowl of skyr. We hope the lucky fans who get their hands on the kit discover the Northern Light's magic and have fun creating their own version with friends and family."