Lactalis Canada, the Toronto, Canadian dairy leader behind iconic brands like Balderson specialty cheeses, Lactantia butter and siggi’s, acquired specialty brand Khaas. With products that currently include Khaas Halal and Khaas Dahi, Lactalis Canada says it is the only national dairy leader in ethnic yogourt.
Khaas products include specialty yogourt to serve preferences and diets of Canada's growing South Asian, Middle Eastern and North African market, “bringing the tastes of home to life,” it adds.
Taking into account cultural diets and restrictions, Khaas Halal and Khaas Dahi are free of gelatin and artificial preservatives. The Khaas Halal yogurt products are 100% certified halal by the Islamic Food and Nutrition Council of Canada, while Khaas Dahi yogourt products are 100% vegetarian. The plain yogourts offer a mild and creamy taste and texture, perfect on its own or as a curdle-free cooking ingredient in authentic recipes, both savory and sweet.
"Lactalis Canada is thrilled to introduce this new and authentic product line for an important and growing South Asian, Middle Eastern and North African population in Canada which makes up approximately 10% of the market,” says Adrienne Pagot-Gérault, general manager of the Yogourt & Cultured Division at Lactalis Canada. "We encourage all consumers to experience these new lines of cultured products as we pride ourselves on bringing the same quality and craftmanship from Lactalis Canada's iconic brands such as Astro, Olympic, siggi's and IÖGO to Khaas Halal and Khaas Dahi so that more Canadians can enjoy the authentic tastes of home."
With 140 years of brand heritage, Lactalis Canada says it plans to expand its ethnic dairy portfolio by breaking into the cheese category.
Khaas Halal and Dahi yogourt products are sold at major retailers and ethnic grocery stores across Canada in 0%, 2% and 3% milk fat in both 750 gram tubs and 2 killigram pouches.