To help keep independent pizzerias in business as they adjust to new operational models during the coronavirus pandemic, a national advertising campaign from Grande Cheese Co., Fond du Lac, Wis., is encouraging Americans to order their favorite local pizza. The company said its “Eat Local Pizza” ads are available for use and social sharing by any pizzeria operator and anyone else who would like to support the initiative.
The campaign also offers free tools and resources, including guidance and templates for gift certificates, email marketing, customizable menus, carryout and delivery best practices, and more, the company said.
Grande is a manufacturer of fine Italian cheeses and a supplier to independent pizzerias nationwide. While these types of resources are typically only available to its customers, Grande said it is proud to support the full pizzeria community with the campaign and toolkit.