Dairy Farmers of Canada (DFC), Ottawa, Ontario, announced the appointment of Jacques Lefebvre as CEO.

With more than 25 years of experience across multiple sectors, Lefebvre is a strong leader who brings a wealth of knowledge and insight to the organization, DFC said. Formerly president and CEO of the Dairy Processors Association of Canada, he has an in-depth understanding of Canada's dairy sector and the importance of Canadian dairy producers to Canada’ economy, as well as to the health and well-being of Canadians.  

"Jacques understands all of the challenges that we are facing, and will be a champion for us,” " said Pierre Lampron, president of DFC. “I look forward to working closely with Jacques."

Lefebvre has held senior executive positions with national member organizations, both in the business and not-for-profit sectors.

"I am very excited to be joining DFC and for the opportunity to work closely with our board of directors, members, staff and stakeholders on behalf of Canadian dairy farmers," Lefebvre said. "I welcome the opportunity to use my past experience, inside and outside of the dairy sector, to bring our industry together as we face tremendous pressure on trade and government relations issues. It is more important than ever that we work collectively to defend and promote the industry."