International Delight, a brand of Danone North America, Broomfield, Colo., teamed up with Hershey’s to unveil new REESE'S Iced Coffee in ready-to-sip cans. 

Lavazza, the 127-year old iconic Italian coffee company, is returning as the official coffee sponsor for the US Open taking place August 29th through September 11th. The company also is celebrating the renewal of the US Open partnership which is dedicated to creating premium experiences for coffee and tennis fans alike.

Whether they are in search of energy or refreshment, consumers no longer need to wait for the coffee to brew or the tea bag to steep. 

Nondairy beverages mainly cruised down the sales highway this year.

If sales data are any indication, more consumers are saying goodbye to coffee filters, tea bags and the long wait to brew. According to data from Chicago-based market research firm IRI, dollar sales within the shelf-stable ready-to-drink (RTD) tea and coffee category shot up 9.5% during the 52 weeks ending Aug. 8, 2021, to $7,647.5 million. Unit sales increased 3.0% to 3,044.1 million.