For years, cottage cheese sat quietly on the shelf in the dairy case while other dairy products such as yogurt took over entire coolers with numerous brands, dozens of flavors and an assortment of packaging options.
The double-blended cottage cheese is available in three flavors.
September 25, 2019
DairyPure, a brand of Dean Foods Co., Dallas, introduced Smooth cottage cheese, a double-blended cottage cheese that creates a thick, rich and smooth snacking experience.
Sales of refrigerated yogurt, cottage cheese and kefir slide. Meanwhile, cream cheese and sour cream fare better, and shelf-stable yogurt/yogurt drinks take off.
The cultured dairy segment is seeing its ups and downs. Yogurt, once the driving force, has seen sales struggle of late. Concurrently, other cultured categories such as cream cheese and sour cream are holding their ground or trying to push ahead.
Category trends include use of whole milk, sugar reduction and cleaner ingredients. Drinkable yogurts, innovative snack pairings and flavor innovations help grow the market.
Several trends are growing within the cultured dairy market, specifically with yogurt. Manufacturers are capitalizing on the clean eating movement as cultured products that are functional, whole milk, grass fed and lower in sugar are becoming more popular. Flavor mash-ups (including sweet heat, inclusions or pairings), snacking options and yogurt drinks are also helping to expand the consumer base.