Wells Enterprises, our 2016 Dairy Processor of the Year, overhauled its Blue Bunny ice cream brand. New marketing, new flavors and new products have led to higher sales.
The Wells Enterprises’ ice cream plant runs 20 hours a day, seven days a week. Because of this heavy-duty schedule, once a year the maintenance crew takes apart and rebuilds each piece of equipment.
U.S. dairy processors see fewer exports of their cheese and butterfat products. It’s a different story for milk powders, thanks to demand from Mexico and Asia.
It was not long ago that domestic demand afforded dairy producers a premium for their milk compared to their international counterparts. Similarly, domestic end users of dairy products such as cheese and butter can no longer look to the likes of Europe and New Zealand for cheap fat and protein alternatives.
Clean-label formulation can’t come at the expense of functionality. Those in the R&D lab need to consider the ramifications of swapping out traditional ingredients for alternatives.
If you were hoping that this clean label thing would have blown over by now, you can keep hoping. Or just throw in the towel and accept it. Market researchers Innova found that in the dairy sector, items with one or more clean-label claims accounted for 49% of 2016’s launches to date, up from 41% in 2015. Innova counted claims related to natural, organic, non-GMO or no-preservatives/additives.
Coffee and milk, tea and milk and fruit juice with vegetables are current trends in the coffee, milk and juice segments.
November 18, 2016
Many fluid milk processors manufacture juices, iced tea and coffee beverages. They have the necessary processing equipment and they have relationships with retailers who often want a second brand or control brand to put in their nondairy refrigerated cases. These nondairy beverages represent additional sales opportunities for a dairy.