The four new seasonal flavors include Chocolate Marshmallow and Strawberry Crème.

It's no secret that the fluid milk category has been struggling at retail for quite some time. However, sales of flavored milk and whole milk actually made some impressive gains in the not-too-distant past.

The Milk Marketers of the Year Awards celebrate milk processors' stellar creative marketing efforts to promote the consumption of milk using Milk Processor Education Program (MilkPEP) - programs.