Stonyfield Organic launched Stonyfield Kids ZEROg Sugar Added Pouches. Intended for on-the-go breakfasts, lunch boxes, or after-school snacks.
The organic ZEROg Added Sugar Yogurt Pouches come in Blueberry Apple Carrot and Banilla (Banana and Vanilla) flavors and are available now at select grocery stores nationwide for $1.99 (single serve) and $6.99 (4-count pack).
In addition, Stonyfield is releasing Sweet Threads, a limited-edition clothing collection made from sugarcane textile to emphasize that while your kid's back-to-school wardrobe may be made of sugarcane, your kids' lunch shouldn't be, the company stated.
The limited-edition clothing collection is made of 100% polylactic acid (PLA), a plant-based bioplastic that can be made from renewable materials like sugarcane plants. The production process involves extracting cellulose from sugarcane stalks, which is then spun into fibers and woven into fabric, offering a sustainable alternative to traditional polyester.
"When August rolls around, you can expect to find Stonyfield pouches in kids' lunchboxes but this year, and we want to be an even bigger part of your back-to-school routines," said Elizabeth Conover, Stonyfield brand director. "With the launch of Sweet Threads, Stonyfield is calling attention to the importance of our nutritious, ZEROg Added Sugar offering in a fun, interactive way that both parents and kids can enjoy. Parents shouldn't have to worry about how much sugar is in their kid's yogurt. So, we put sugarcane in their clothes instead as a fun way to remind parents about our new zero grams of sugar added offering."