Made with the few, finest ingredients, milkadamia’s first USDA organic offering, Organic Artisan, delivers the brand’s signature smooth taste and milky creaminess, and serves up the simplicity of homemade nut milk in a convenient ready-to-drink format, the Rolling Meadows, Ill.-based company says.
Continuing to innovate as the pioneer and global leader of macadamia nut milk, milkadamia has expanded its line of premium plant-based milks made from pure-pressed raw, never-roasted macadamias. The shelf-stable Organic Artisan is rolling out nationwide to Whole Foods Market.
The launch comes on the heels of the continued evolution of consumer preferences around purchasing organic, as shown in the extensive consumer insights survey milkadamia commissioned to better understand the attributes consumers consider when shopping for plant-based milk.
The survey revealed that “organic” is the most important claim for consumers, with 92% of premium purchasers opting for organic plant-based milk, and over three-quarters of them willing to pay premium for it. Additionally, of households who buy organic, over 60% feel organic is better and safer for them and for the environment.
Additionally, the company points out that Organic Artisan Shelf-Stable elevates the brand’s commitment to responsible farming by sourcing macadamia nuts from organic farms, thereby developing a home-crafted recipe that can be enjoyed on its own or enhance any culinary creation.
“We’re so proud to introduce Organic Artisan Shelf Stable to our already magnificent lineup, as the demand continues to grow for organic options that offer a simple, home-crafted taste,” said Alexandra Newman, CEO of milkadamia. “This innovation underscores our dedication to providing exceptional plant-based milks that are both delicious and sustainable, and launching with our longtime partner, Whole Foods Market, is the perfect forum to introduce this innovation to our loyal fans, as well as those who have yet to experience the magic of milkadamia.”
Organic Artisan Shelf-Stable, an ode to the beauty of simplicity, is:
• Organic and Ethical: Made with organically sourced macadamia nuts, supporting sustainable and ethical farming practices.
• Simple Ingredients: Crafted without fillers, gums, added flavors or oils.
• Lightly Sweet: Organic agave nectar provides subtle sweetness, with just 3 grams of sugar per 8-ounce serving.
• Plant-Based Goodness: Caters to a range of dietary needs and is dairy-free, lactose-free, gluten-free, soy-free, cholesterol-free and carrageenan-free.
milkadamia’s Organic Artisan Shelf-Stable macadamia nut milk is available in more than 13,000 retailers nationwide, including Whole Foods Market, Sprouts, Kroger, Albertsons, Target, and online via Amazon for a suggested retail price of $6.99 for a 32-ounce Tetra Pak carton and on Amazon for $41.99/6-pack.
