Kraft Natural Cheese launched Kraft Flavor Fusions, a trio of new block cheeses. Now available nationwide, this new product extension offers consumers a versatile cheese experience that brings unique flavors to mealtime, stated Lactalis USA.
Kraft Flavor Fusions’ varieties are Garlic & Herb Cheddar, Buffalo Ranch Monterey Jack and Tomato Basil Monterey Jack. Packaged in 7-oz. blocks, Kraft Flavor Fusions can be sliced and shredded for cooking use or cut for snacking and entertaining.
Garlic & Herb Cheddar is a consumer-loved flavor combination that transforms any ordinary recipe. Buffalo Ranch Monterey Jack offers a zesty and tangy taste blended with rich Kraft Natural Cheese. Tomato Basil Monterey Jack is a savory and delicious flavor that can be added to recipes used for lunch time, dinner time and everything in between, including hot sandwiches, charcuterie, or grated over pasta or soup, the company states.
“We’re thrilled to provide families a unique product that adds unexpected joy to snacking and mealtime, while enhancing Kraft Natural Cheese’s portfolio,” said Amanda Vaal, director of brand marketing. “Kraft Flavor Fusions unlocks what is possible in the dairy aisle.”
“The launch of Kraft Flavor Fusions marks the introduction of curated and artfully crafted flavors into the dairy aisle,” said Mallory Loeffler, brand manager. “Kraft Natural Cheese has been a cooking staple for generations, and the launch of Kraft Flavor Fusions will continue to make home-cooking flavorful and accessible.”
Kraft Flavor Fusions are now available in select retailers including Food Lion, Hy-Vee, ShopRite and Meijer, with additional retailers to come this year.