Shamrock Farm' Rockin' Protein announced its Chocolate Rockin' Protein 4-Pack.
As Rockin' Protein has steadily increased its distribution of ready-to-drink single serve bottles to retailers nationwide, fans have patiently waited for a multipack offering, the company stated. Scheduled to make its debut in Harris Teeter stores in September, the multipack launch marks a significant milestone for Rockin' Protein and reinforces its commitment to offering variety to its loyal consumers, while growing the ready-to-drink beverage category in the dairy case.
Multipacks have shown significant growth across different categories and Rockin' Protein is poised to spearhead this trend in the dairy case by expanding the reach of its superior tasting protein beverage, the company stated.
"We are excited to offer our loyal Rockin' Protein fans a pack size they have been asking for" said Ann Ocaña, Chief Marketing Officer at Shamrock Farms. "By introducing the 4-pack, we will make it easier and more convenient for our devoted fans to stock up on Rockin' Protein."