In honor of Halloween, Chobani Flip 4-packs are getting dressed up in a "costume" of their own.
The overwraps of seven Chobani Flip 4-pack flavors have been transformed into spooky, interactive packaging. Families can find more ways to enjoy Chobani Flip Halloween 4-packs through the new augmented reality experience that offers both physical and digital surprises.
- An AR Trick or Treat Experience where you can scan the QR code on the packaging with any smartphone and step into the world of Halloween-themed Chobani Flip. Knock on doors to find tricks and a treat. After exploring the AR experience, participants can take a selfie with a mask inspired by the Flip Halloween characters and share it with family and friends.
- Unlock a Treat which may include phone screensavers, coloring pages, button pins, keychains, stickers, hats, totes and even a mini fridge to store your Chobani Flip snacks.
Chobani Flip Halloween multipacks come in 4 x 4.5-ounce single-serve cups, at a suggested retail price of $5.79. Product is on shelves now through Oct. 31 at grocery and national retailers.
This Halloween packaging is the first of many seasonal packaging takeovers Chobani is planning for its various Greek Yogurt platforms.
