Bruster's Real Ice Cream is gearing up for a July full of celebrations that include grand openings, new ice cream flavors and more. To mark the occasion, Bruster's will be running a special sweepstakes The Bruster's Real Ice Cream SWEET-stakes, via their website. Ten lucky winners will receive free ice cream for an entire year (a $300 value).

In honor of this year's National Ice Cream Month, Bruster's is releasing a brand-new flavor. Peanut Butter Cup Overload with REESE'S, featuring Dark Chocolate Ice Cream with Peanut Butter Swirls & REESE'S Peanut Butter Cups, is the newest combination to come out of the Bruster's kitchen. To top off July's candy bar party, Toffee Bar, a smooth vanilla ice cream swirled with Heath Bar's crunchy English toffee pieces, will also be offered at participating Bruster's locations throughout the month of July.

"It's no secret that July is our favorite month," said Bruster's vice president of marketing Jennifer Brinker. "Coupling National Ice Cream Month with a series of new store openings across the country makes it an exciting time for the Bruster's family. We are consistently growing and doing our part to provide the best possible experience to our loyal customer base."

This summer is also proving to be a season of growth for Bruster's, who are adding eight new locations over the next several months. The new locations include two in California (Yorba Linda and Whittier); two in Virginia (Haymarket and Alexandria); Odenton, Md.; Trussville, Ala.; Richardson, Texas, and Bruster's first location in the Chicagoland market, to be situated in Aurora, Illinois.