Rockin' Refuel by Shamrock Farms, Phoenix, Ariz., released its latest flavor innovation in its high-protein milk beverages – salted caramel. The new flavor became available exclusively in 7-Eleven stores nationwide at the beginning of January.
According to the company, the flavor is unique to the protein drink category. Salted caramel joins chocolate and vanilla as part of Rockin' Refuel's Muscle Builder line, featuring high-quality protein, low-sugar and low-carb beverages.
Salted caramel muscle builder contains 30 grams of protein and 9 grams of carbs and is formulated specifically to help build muscle and strength. The 12-oz bottle (which also contains 6 grams of sugar, 4 grams of fat and 190 calories per bottle) makes it a convenient on-the-go option to drink before or after a workout, or as a quick meal replacement, according to the company. The milk beverage is also lactose free. The suggested retail price is $1.69 to $1.99.
The salted caramel flavor is available nationwide exclusively at 7-Eleven stores and can be found in the dairy case.
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