Targeting Texture for Instant Protein Beverages
Health and wellness trends continue to penetrate the instant beverage category as consumer demand drives growth for nutritionally fortified products. Subsequently, product developers are challenged with creating innovative, consumer-friendly beverages that maximize nutritional value without negatively impacting sensory attributes.
Fortified instant beverages have an increased amount of perceivable particulates due to the addition of vitamin-mineral blends, fiber, protein and other nutritional ingredients.
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