Standing Up
by Shonda Talerico Dudlicek
Contributing Editor
A host of applications makes rigid packaging more flexible.
Stiff, unyielding and
inflexible — that’s the definition of rigid. But rigid
packaging for today’s dairy products is anything but.
Rigid packaging ranges from blow-molded gallons to
plastic single-serve bottles to retort and aseptic cartons. The
similarities among all of these examples are a move toward lighter,
smaller, ergonomic containers with greater portability.
Some of the trends in rigid packaging include
manufacturing at higher speeds and processing product at higher
temperatures for UHT and aseptic products. Other trends include extended
product life and shelf stability, barrier capabilities, shrink labeling,
reclosability, unique shapes and thinner wall sections with equal
performance.
“Less material addresses the customer’s
concern on cost, weight and sustainability,” says John Theis, market
manager, Sonoco, Hartsville, S.C. The company produces blow-molded and
thermoformed packaging suitable for aseptic and retort applications.
Richard Smith, commercial director, Uniloy Milacron,
Tecumseh, Mich., speaks of the demand for lighter containers without
sacrificing package performance. “Ergonomically friendlier
containers, for example,” he says. “Smaller sizes along with
pourability improvement brought about by offset container necks and larger
pour openings [are in demand].” Uniloy produces blow-molding
equipment and molds for production of lightweight plastic containers.
Serving Singles
Some consumer demands haven’t changed in that
they still want packaging that is easy to handle and pour, Smith says.
Rigid packaging has to be able to stand up in the car’s cup holder
and be durable enough to travel from the store to home into the
refrigerator and finally into the recycling bin without breaking or
leaking.
“A fairly recent change is a result of a renewed
emphasis on health and nutrition through all age groups,” Smith says.
“It has caused an upward sales trend for single-serve fluid milk and
other dairy products in institutional, vending and convenience stores,
resulting in myriad portable single-serve container sizes.”
Consumers expect rigid plastics to be convenient and
easy to open and reclose, says Kurt Weiss, manager of rigid plastics
R&D at Sonoco. “They also want the lighter-weight package,”
he says. “Consumers also focus on new shapes, designs, and features
that give shelf appeal.”
In turn, dairy processors want single-serve and
shelf-stable packaging. “Processors are looking for shelf life
through barrier properties which can be accomplished with aseptic-filled
and retort applications,” Theis says.
SIG Combibloc’s combishape sleeve, base and lid
are manufactured from standard compostive material consisting of cardboard,
polyethylene and aluminum. In several food segments, carton packs have long
advanced form being a practical alternative and have become a preferred
option in many cases, says Oliver Bittner, vice president of marketing for
North and Central America at SIG Combibloc, Chester, Pa.
The aseptic carton pack combines the positive
properties of cardboard, polyethylene and aluminum. Compared to
conventional sterilization methods, SIG Combibloc’s product and
package are not sterilized together, but separately. Spouts or straws
are applied depending on the requirements. As these are applied only after
the carton has been sealed, this process does not affect the sterility.
Processors want high package performance, offering a
reduced-weight container with the same durability, Smith says. “They
also are starting to demand some innovation, for example, new sizes and new
ideas pertaining to container geometry,” he says. “Also going
forward they will demand technology for their suppliers which enable them
to extend the shelf life of their products. This will be driven by two
factors: extending their market reach and soaring distribution
costs.”
To answer that need, Uniloy developed a blow-molding
machine system that produced in the blowing cycle a sealed container with a
bacteria-free internal environment. This technology can be used with or
without the company’s three-layer technology, which produces a
container with three layers, the middle layer designed to be a barrier to
light.
Small and Quick
Wilmington Machinery, Wilmington, N.C., has designed a
new system for producing small bottles that utilize a single parison and
individual cavities, instead of tandem, in order to produce the
highest-quality bottles with the least variation in material distribution
bottle-to-bottle and with the smallest weight variation. This resulted in
faster processing, efficiency and cost savings. Wilmington
Machinery focuses on high-output applications requiring a minimum of
250,000 bottles per day or 75 million per year. The company aimed to
eliminate problems associated with high-speed bottle handling and make its
new system simple to set up, operate and maintain, says Jeff Newman, vice
president of sales and marketing.The Wilmington High Speed Small Bottle
rotary blow-molding wheel system blow-molds small bottles in a
single-cavity mold and guides the containers from under the blow-molder
through the trimmer at high speeds. The system is designed specifically for
high-speed, high-volume single-serve dairy, food, juice and liquid yogurt
applications for 200- to 500-milliliter containers. A smaller clamp has
been added to handle bottles as small as 80 milliliters.
“Technical breakthroughs such as Wilmington
Machinery’s High Speed Small Bottle Series now give processors the
ability to blow each bottle in individual molds while totally eliminating
the need for high-maintenance bottle knockout systems, complicated bottle
takeout devices and cut-off knives or shear steels,” Newman says.
“Customers have reported they were amazed at the easy-start up and
operating of Wilmington’s 24-station demonstration wheel at speeds up
240 bottles per minute. Bottles literally fall out of the molds on their
own, and because Wilmington Machinery developed the technique to blow 100
percent of the entire parison, bottles and flash never stick together. This
process works as well for polypropylene, including multilayer, as it does
for HDPE.”
Shelf Life
“One trend is becoming more and more apparent in
the beverage sector: Consumers are opting either for inexpensive drinks or
premium products,” Bittner says. “Packaging plays a vital role
in positioning the individual products. Most purchasing decisions are made
directly at the point of sale. The attractiveness of a package is becoming
a decisive factor.”
Bittner says smoothies and drinkable yogurts are
winning a bigger global market share, and aseptic carton packaging is
perfectly suited for filling smoothies because they retain a high-product
quality while ensuring a long shelf life without refrigeration.
“If we look at the global packaging mix for UHT
milk products, aseptic carton packs constitute the most in-demand packaging
form, with around 80 percent of the market,” Bittner says. SIG
Combibloc manufactures aseptic carton packaging for long-life beverages and
liquid food products and supplies complete systems, including both
packaging materials and corresponding filling machines.
Carton packs for UHT milk and dairy products will
continue to enjoy positive growth, at a rate of around 3 percent annually,
Bittner says. “This popularity is due in large part to the special
properties of carton packs, including in particular the protective function
that the carton packs offer for the product inside. Dairy products are
protected from light, which means the natural flavor is retained,” he
says.
Consumers view carton packs as convenient and
environmentally friendly, Bittner says, because they are easy to transport
and store. “Even in categories in which consumers have hitherto
favored plastic bottles, such as the convenience of small-format
packages,” he says, “the practical features of carton packaging
— including, for example, reclosable screw caps even on the
small-size carton packs — have garnered consumer plaudits.”
Rigid Advantage
Rigid packaging offers more opportunities for size
flexibility, resealability, convenience and strength and durability, Smith
contends.
Manufacturers are making more cost-competitive
packages using thinner walls with equivalent performance, Theis adds.
“Retort and aseptic filled packaging provides
longer shelf life than other packaging,” Weiss says. “It also
offers convenience because they’re easy to hold, have less weight and
a shelf-stable package.”
And there have been improvements along the way,
including, Smith says, light-weighting or source reduction, improved
performance, improved aesthetics, barrier to light and waste reduction or
recycled plastic material.
Shonda Talerico Dudlicek is a freelance journalist and
a former managing editor of Dairy Field.
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