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Newswire
Schreiber Foods Inc., Green Bay, Wis., has agreed to purchase the production assets of Orlando, Fla.-based Galaxy Nutritional Foods Inc. Schreiber will make and distribute Galaxy’s alternative dairy products for five years, an arrangement that is renewable at Galaxy’s option for two additional five-year periods. The sale requires the approval of Galaxy shareholders and lenders. The closing date is scheduled for November 1.
In July, Groupe Danone announced that TBWA
Worldwide, part of Omnicom Group, will take over corporate branding
initiatives for the company’s dairy operation. TBWA France will lead
the account, which will be implemented on a country-by-country basis, with
Y&R, part of the WPP Group, remaining the lead agency continuing to
handle consumer advertising.
The National Milk Producers Federation (NMPF),
Arlington, Va., will conduct a series of listening sessions next year for
dairy farmers across the country, with the intent of developing a consensus
approach to the dairy-related policy terms that Congress should include in
the 2007 Farm Bill. The meetings will be called the Dairy Producer Conclave
2006, and will be modeled after similar meetings that NMPF organized six
years ago.
Roanoke, Va.-based Valley Rich Dairy has ceased
processing and bottling operations at the Valley Rich Dairy plant in
Roanoke, and will close 15 of its 17 distribution facilities in Virginia,
North Carolina and West Virginia by September 9. The company says the
decision to terminate operations was necessary because of ongoing
competitive changes in the dairy marketplace. Valley Rich will work with
existing customers, including retailers, wholesalers, distributors and
school districts, to transition their accounts to other local dairy
companies and fresh food distributors.
Rosemont, Ill.-based Dairy Management Inc. (DMI)
has launched a new Web site. The new site, www.innovatewithdairy.com,
features extensive technical and marketing information, sections on dairy
research and technologies, ingredients, formulations, nutrition research
and DMI-supported innovation. The site replaces www.doitwithdairy.com and
www.extraordinarydairy.com.
Under fire from regulators, health organizations and
consumer advocates for contributing to childhood obesity, some of
America’s most visible food marketers have unveiled plans to back a
massive public service advertising effort intended to curb obesity. The
effort, dubbed the Coalition for Healthy Children, is being organized by
the Advertising Council and is backed by Kraft Foods, along with Campbell
Soup, Coca-Cola Co., Pepsi-Co. and Welch Foods, as well as the American
Heart Association, the American Dietetic Association, the American Diabetes
Association and Time magazine.
In July, TCBY launched Yovana, a new
quick-service concept designed to meet consumers’ increasing demand
for fresh, healthy and convenient foods. Yovana’s offerings center on
premium yogurt, prepared in-store, and fresh daily. Guests can choose from
a range of made-to-order meals and snacks, including fresh yogurt parfaits,
drinkable yogurt smoothies and frozen yogurt treats featuring fresh fruit
and organic wholegrain granolas. Yovana’s first prototype store
opened in Phoenix.
Ventura Foods LLC, Brea, Calif., has entered into an
agreement to purchase the Marie’s® dressings and
Dean’s® dips businesses from Dallas-based Dean Foods Co. The
transaction includes a long-term license agreement whereby Ventura Foods
will have the right to use the Dean’s trademark on dips.
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