The Laughing Cow
The Laughing Cow, one of the nation’s leading brands of portion-controlled snack cheeses, adds White Cheddar and Sharp Original to its Mini Babybel product range. Each 20-gram, wax-wrapped round of cheese contains 4-grams protein, which positions this cheese as a satisfying snack experience. “We know our consumers work to lead balanced, active lifestyles and we strive to provide them with the great-tasting snacks that deliver the nutrition and flavor they need along with the convenience they demand,” says Jon Swadley, marketing director at Bel Brands USA, Elk Grove Village, Ill. “The launch of the new Mini Babybel varieties demonstrates our dedication to product innovation and a passion for satisfying our consumers snacking needs.”
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