Looking for a natural, low-sugar, low calorie alternative to your existing filler juices? Look no further – iTi Tropicals Inc. has introduced a revolutionary new product: Coconut Water Concentrate (CWC).
For several years iTi Tropicals has been actively pursuing the development of a CWC for the juice industry. The company feels strongly about the myriad benefits coconut water presents. After much trial and error, iTi now has a winner and effective immediately can offer a 60 brix concentrate in large quantities. Capacity is expected to double every year for the next four years.
Health benefits aside, what makes CWC so compelling is that the standard for coconut water is 5 brix and thus a 60 brix concentrate can be diluted from 6.436 solids to 0.424 solids per gallon. This equates to one gallon of concentrate to 15.2 gallons of single strength. The equivalent of 100 truckloads of pineapple concentrate result in approximately 600 loads of single-strength juice while 100 truckload of CWC result in approximately more than 2½ times this or 1,500 loads of single-strength juice.
Based on today’s market, only apple and orange juice are less expensive on a 1 liter single-strength 100% juice basis.
CWC has benefits beyond apple and orange. Aside from the fact that it will blend easy due to a gentle flavor and translucent color, it has a very low caloric load and well known nutritional benefits.
CWC can also be used in conjunction with sweeteners like stevia to accomplish a higher juice content in the finished product while accomplishing lower calorie count.
Coconut water is the translucent, free-flowing liquid obtained from the inside of a coconut. For years, coconut water has been revered as a natural source of nutrition, wellness, beauty and hydration. Coconut water is nutritious, low in calories, fat fee and has no cholesterol. It is also a very good source of potassium and a good source of magnesium. Barely processed, containing no refined sugars, and with only one ingredient on its ingredient list, coconut water is nature’s own miracle sports drink. Coconut water can be safely labeled as 100% fruit juice.
The health benefits of coconut water are widely known. 100% natural coconut water is recognized by the World Health Organization as a natural isotonic juice and a natural source of essential electrolytes. The “water or fluid of life,” which has a similar chemical makeup to human blood plasma, naturally provides effective hydration and mineral replenishment for aiding bodily and muscular functions.
In 2004 at an IFU conference in Stuttgart, Paul Zwicker, head of the IFU codex task force, confirmed that “after much deliberation the IFU has decided that coconut water is a fruit juice and is therefore subject to the regulations of Codex”. After numerous meetings and subsequent alterations to the regulations the Codex commission finally adopted the new Codex General Standard for Fruit Juices and Nectars by the end of 2005.
Because iTi believes so strongly in the potential of CWC, it is offering exclusive product formulation services to customers. iTi’s research and development technologists can help you develop formulas. The company is equipped to provide samples as well as present seminars and demonstrations in order to educate our customers about coconut water and other exotic fruits they are curious about.
iTi would also like to extend an invitation to visit its test kitchen for a hands-on demonstration of our products and applications which may be relevant to your business. You can work side-by-side with our R&D staff in the preparation of prototypes using your formulation or relying on our library of prototype formulas as a starting point for your product. Please contact our R&D staff to discuss your project and to make an appointment for your visit.
iTi Tropicals Inc.
www.ititropicals.com
