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In Australia,Jalna Dairy Foodshas introduced a 500g blueberry-flavored yogurt called Pro Heart, which claims to promote heart health. Along with blueberries, the yogurt contains vitamins A, C, E and folate, the cultures acidophilus, bifidus and casei, and long chain omega 3 fatty acids. All these ingredients are associated with heart health. The yogurt is also 98% fat free and claims to be a good calcium source. It isn't often that yogurt is associated with heart health, and it may be more rare to find this relationship flagged in the product name.
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Contributed by Christy Brinnehl, analyst, Global New Products Database (GNPD) Consulting Services, a division of Mintel International, a global research company. For more information call 312/932-0400, or visit www.gnpd.com.