DAIRY PRODUCTS
Straus Family Creamery,
The line extension provides a convenient way for consumers to enjoy single servings of the creamery’s cream-top milk without the waste of small, individual packages. The processor says its milk is gently pasteurized, “leaving the milk as close to its natural state as possible, which is the key to the milk’s celebrated flavor.”
Milk bottles are adorned with drawings inspired by founder Albert Straus' mother Ellen Straus, reflecting the creamery’s family roots. Straus Family Creamery’s reusable glass milk bottles are made with 40% recycled content and have a return rate of over 80%. They are reused by the creamery an average of six to eight times before reentering the recycling stream.
French Toast is Baskin-Robbins' Flavor of the Month
Baskin-Robbins says it flavor of the month for September is French Toast ice cream, which includes gooey maple bread pudding. The company suggests the food be served on top of homemade waffles, pancakes and French toast. The flavor is also available in hand-packed pints, quarts and half-gallons.
Blue
Tiramisu is the newest flavor of ice cream from Blue Bell,
Beef and cheese sandwich wins award
The Big AZ Kickin' Jalapeno Beef Charbroil With Cheese sandwich from AdvancePierre Foods was named the “most delicious new sandwich” and the best value by Convenience Store News magazine. Launched in January, the sandwich is sold at convenience stores and vending machines.
Milk cartons to be recycled in
DAIRY PROCESSORS
Sartori Co.,
Stonyfield Farm collects lids in support of Breastcancer.org
Stonyfield launched a new yogurt lid campaign to support nonprofit Breastcancer.org, the world's leading online resource for expert-reviewed information and support on breast health and breast cancer. To encourage participation, Stonyfield will donate up to $100,000 to Breastcancer.org for actions participants take online.
The lid campaign (which started Sept. 1) is part of an ongoing partnership between Breastcancer.org and Stonyfield. Earlier this year, Breastcancer.org launched its Organic Living section. The goal of Organic Living is to help people understand how the outside environment affects breast health through the chemicals in food, beverages, medications, and other products they use. Stonyfield sponsored the development of this new section.
The campaign lids will appear on approximately 20 million Stonyfield Organic yogurts and Stonyfield Organic Oikos Greek yogurts across the
Organic Valley, America’s largest cooperative of organic farmers and one of the nation’s leading organic brands, said the Generation Organic 2011 “Who’s Your Farmer?” tour will start Sept. 26 from its headquarters in La Farge, Wis. The bus caravan will travel through the Pacific Northwest and end Oct. 17 at
Who will be the 2011 Dairy Foods Processor of the Year?
Dairy Foods seeks nominations for its 2011 Processor of the Year award. Among the criteria considered by the judging panel are: new product introductions, sales growth, marketing campaigns, investment in plant and equipment, involvement in the community and involvement in the dairy industry. E-mail your nomination, along with the reasons why, to editor in chief Jim Carper (carperj@dairyfoods.com). The winning company will be featured in the December issue.
DAIRY MARKETING
In observance of National Childhood Obesity Awareness Month (September), the National Dairy Council (NDC), the National Football League (NFL) and Carla Hall (the “hoo-de-hoo contestant from Top Chef) are jump starting Fuel Up to Play 60 and the new school year by motivating students to take charge of their well-being.
The Fuel Up to Play 60 program empowers youth to take action for their own health by providing an opportunity to implement long-term, positive changes for themselves and their schools. For example, students are working directly with their schools to have breakfast offered in new and fun ways or to start walking clubs. Fuel Up to Play 60 is an in-school nutrition and physical activity program launched by National Dairy Council (NDC) and National Football League (NFL), with additional partnership support from U.S. Department of Agriculture (USDA). The program encourages youth to consume nutrient-rich foods (low-fat and fat-free dairy, fruits, vegetables and whole grains) and achieve at least 60 minutes of physical activity every day.
Mobile truck sells frozen yogurt in Chicago
Chicago-based Culture, The Yogurt Society, has been selling its frozen yogurt from a mobile food truck in the city. The truck visits popular neighborhoods, special events, private parties and corporate outings. Fans with a smart phone can find the truck’s location. It is also shown on the company’s website. The company uses Twitter and Facebook to deliver daily updates and promotions. The frozen yogurt is non-fat, about 30 calories-per-ounce, 97% lactose free, 100% gluten free, kosher and vitamin fortified. It contains probiotics not found in traditional frozen yogurt. Culture is certified by the National Yogurt Association and the yogurt base is certified kosher by KSA.
Marble Slab, MaggieMoo give away ice cream on Sept. 28
To celebrate the launch of the new Mini Waffle Sundae, Marble Slab Creamery and MaggieMoo's Ice Cream and Treatery will be giving away a Mini Waffle Sundae to customers from 3-6pm at participating locations. Marble Slab Creamery and MaggieMoo's Ice Cream and Treatery are managed by GFG Management, LLC, a subsidiary of Global Franchise Group.
The Mini Waffle Sundae comes in four different flavors for customers to choose and the giveaway will feature an assortment of these combinations: Rocky Road - Chocolate Swiss with Chocolate Chips, Marshmallows, Walnuts & Fudge; Red Velvet - Red Velvet with Pecans, Brownies & Fudge; Strawberry Skydive - Strawberry with Oreo® Cookies, Strawberry, & Fudge; and Cookie Dough Drizzle - Birthday Cake with Cookie Dough, Oreo® Cookies & Fudge.