Derek Neeley, vice president of marketing for Family and Wellness Yogurt brands, Danone North America, White Plains, N.Y., and Broomfield, Colo., joins us for Episode 17 of the “Let’s Talk Dairy” podcast to discuss trends in gut health immunity and the company’s new ready-to-drink (RTD) yogurt, Activia+ multi-benefit probiotic yogurt drinks.
On the nondairy beverage front, the ready-to-drink (RTD) coffee and tea category has been throwing some well-placed hooks and jabs. Sales in the total category, including refrigerated and shelf-stable offerings, rose 11.5% during the 52 weeks ending Aug. 12, 2018, to $1.8 billion, according to data from Chicago-based market research firm IRI.
As consumers turn to products with less sugar, some traditional beverage categories have seen the effects. The $16.6 billion juice sector is not immune.
With health-and-wellness trends driving product innovation, protein is making a move throughout the aisles as 17% of new products contain protein, according to Chicago-based Information Resources Inc.’s (IRI) August New Product Pacesetters report “Harvesting the Fruits of Innovation Done Right.”