As seasonal ice cream business reached its peak in July, Oberweis Dairy, North Aurora, Ill., piloted a four-part television ad campaign on Chicago-area network and cable programs.
McNeil Nutritionals, Fort Washington, a division of McNeil-PPC Inc., says its Splenda[r] No Calorie Sweetener has become the top-selling low/no-calorie sweetener in United States retail outlets just two and a half years after its introduction.
A taxpayer-funded program to help dairy farmers cope with slumping milk prices will likely cost billions of dollars more than expected, from an original cost of $1.3 billion to a new estimate of as much as $4 billion, a federal official said last month.