Riding a two-year growth wave and boasting a slew of innovative new products, the ice cream segment takes the title of MOST OPTIMISTIC in dairy’s class of 2017.
Ice cream's recent comeback — which began in earnest last year — shows no signs of waning. Retail sales of ice cream in the United States rose a respectable 3.9% to $6.1 billion during the 52 weeks ending Aug. 6, 2017, according to data from Chicago-based Information Resources Inc. (IRI). Unit sales climbed 2.6% to 1.6 billion.
Across food categories, consumers have made their demands clear — they want clean labels, more organic options and flavor variety. And manufacturers of cultured dairy have been answering this call. A diverse range of yogurts, cottage cheese and cream cheese products has hit the market in the last year, shining a light on this category’s versatility.
With an influx of innovative snacking options, convenient packaging, specialty cheeses and unique flavors, the cheese category claims the MOST CREATIVE title this year.
As consumers continue to seek out food with clean ingredients, protein on the go, freshness and convenience, cheese is the answer to many of those needs. Over the last year, cheese processors have doubled down on portable snack offerings, from cheese bites to snack packs. Hybrid options (think cheese paired with lunch meats, nuts, fruit and pretzels) are popping up everywhere. Portion control and portability are the keys.
It's no secret that per-capita liquid milk consumption has been on the decline in the United States for many years. In fact, Americans consumed 93 pounds less of the dairy beverage in 2016 than they did in 1976, according to data from the USDA.