Smith Dairy Products Co., Orrville, Ohio, recently added Smith’s Buttermilk Ranch Dip to its product line-up. Made with real sour cream and a blend of ranch seasonings and spices, including garlic and onion flavorings, the dip is positioned not only as an accompaniment to chips and veggies, but also as a cooking ingredient.
“Buttermilk ranch is a top-selling salad dressing, and it was a natural fit for us to use as a dip flavor,” says Penny Baker, director of marketing. “What I like about the flavor is that it can be used with snacks, but it also works as a versatile ingredient in different recipes - from soups, to wraps and casseroles.” To promote its use in cooking, the company developed a number of recipes that consumers can access through the website.
